Go Wild for Beat the Street Leicester!


Organisers of the Beat the Street Leicester game are inviting participants to Go Wild this week!


The themed week starts today (Wednesday, 23rd June) with the aim of encouraging local residents to explore their local parks, waterways and green spaces.


Players can enjoy double points in green spaces and along the waterways plus there are two opportunities to play nature bingo with Beat the Street Leicester’s engagement coordinator Dave on Thursday, 24th June from 3pm to 6pmAbbey Park and again on Monday, 28th June from 3pm to 6pm at Spinney Hill Park.


Already, more than 38,500 people have signed up and have together travelled nearly 300,000 miles.





There are leaderboards for school, community, workplace teams and individuals. The top school teams on the total and average points leaderboards in each area will win £250 of book or sports vouchers and a trophy for first place, £150 of book or sports vouchers and a certificate for second place, and £75 in book or sports vouchers and a certificate for third place.


Players can also help three local charities to win a cash donation each, by donating points to LOROS, Leicester Outdoor Pursuits Centre and ADHD Solutions.


Beat the Street is being delivered by Intelligent Health and is funded by the National Lottery on behalf of Sport England, Leicester City Council, and the Canal and River Trust.


Cllr Vi Dempster, Leicester City Council assistant city mayor and lead member for health, said: “ We are enjoying seeing people playing the Beat the Street game and exercising more and exploring new areas. The game really has opened up the idea of exploring the city on foot or by bike, which reveals new areas and parks you might not have known about, even if you’ve lived here for years.”


Prof Ivan Browne, Leicester’s director of Public Health added: “It’s great to see people out and about enjoying Beat the Street once again. We’re already hearing great feedback with many people implementing healthy lifestyle choices,


Phil Mulligan, regional director for the Canal & River Trust, added: “Beat the Street is a positive and community-focused way of encouraging people to get more active, by walking, cycling, rolling and wheeling around Leicester and exploring its green spaces and waterways.”


Anyone of any age is invited to take part in the free game and you can still get involved for the remaining weeks. Just pick up a card from one of the distribution points listed at www.beatthestreet.me/leicester to register your card. Then join a team and get playing!