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New video aims to support parents during baby’s first 1,001 days

The film advises mums and dads about about crucial time in their children's development

A fun, informative animated video has been created to help new parents learn the importance of their child’s first 1001 days of life.

The Baby’s First 1001 Days is part of a campaign by Leicestershire County Council to highlight the critical significance of early growth and development by supplying information and advice to new and existing parents on how they can best support their baby’s brain development.

The first 1001 days of a child’s life, from conception to age two, is a time of particularly rapid growth and brain development. Leading child health experts agree that the care given during the first 1001 days has more influence on a child’s future than at any other time in their life, making this a pivotal period for their future health and happiness.

Further advice and information on the first 1001 days can be found by clicking the button below.


Leicestershire County Council News Release


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